by Misti Burmeister | Mar 10, 2014 | Misti's Clip Notes |
Welcome to the second installment of “Misti’s Clip Notes,” my new monthly book review. Marc Ecko’s Unlabel: Selling You Without Selling Out is technically a book about branding, but it’s far more about authenticity than anything else. Ecko shows how it’s not enough to...
by Misti Burmeister | Feb 6, 2014 | Misti's Clip Notes |
Two of my closest friends recently set out to travel the world. Along the way, they send out very long newsletters, detailing their trip. When I received the first one, rather than read the whole thing, I forwarded it to my partner, Yvette, and requested she give me...