“To discover the values you represent, take time at the end of each day to ask yourself the following question: How did I spend my time today?”— Misti Burmeister

Shaun Callahan is a passionate, music-loving “people person” with strong connections in Baltimore, Maryland. He is fun, creative, highly talented, and dedicated to excellence… always!

After several years in corporate sales, he saw an ad for a job selling custom music compilations to companies in Baltimore. Perfect, he thought. I can leverage my passion for music and my connections in Baltimore.

Rather than submit a traditional résumé, Shaun made a CD with his voice (over background music) describing his passion for music, his connections in the community, and his experience in sales. Then he added an additional hour of songs that he felt accurately portrayed him.

It was remarkable, and of course, he was hired.

Soon after joining the company, Shaun discovered that the sales position was more of an account executive position. This wasn’t exactly what he was looking for, but he stuck in there for several months and finally got his opportunity to pitch clients.

Not surprisingly, he landed his first big contract within days – a client who wanted custom music for the grand opening of his new retail store. To ensure the client received the music on time, Shaun followed up with his colleagues, only to discover that the company had more contracts than they could fulfill.

Realizing his reputation was associated with this sale, and knowing that the company would not fulfill his promise, Shaun spent the next several hours pulling together a playlist. He personally delivered the music to the client, along with the equipment necessary to ensure good sound quality. Then he turned in his letter of resignation.

Soon after, Shaun started Pep Video, his own business cutting pre-recorded videos (another one of his passions).

Shaun is the epitome of integrity, hard work, discipline and honesty. He knows that the company he keeps (and the company he works for) says something about him. So he wants it to say something positive.

To keep someone of Shaun’s caliber, leaders must represent the same level of dedication to such values.

To discover the values you represent, take time at the end of each day to ask yourself the following question: How did I spend my time today?

Your answers will tell what you really value, and whether you’re living and working in alignment with what you think you value.

Join the Conversation: How do you ensure that you are acting in accordance with your personal values and the values of your company?

Misti Burmeister, best-selling author of From Boomers to Bloggers: Success Strategies Across GenerationsHidden Heroes and Power Suck.

Misti on Google+